ABOUT

I'm Jarrett King and my career has centered around building brands and the organizations behind them at companies like ResMed, The Coca-Cola Company, and Synchrony (formerly GE Capital) across healthcare, financial services, and CPG.
I've led creative functions through IPOs and reorgs, built in-house agencies from scratch, run global teams, introduced and built human-centered design capabilities, launched and evolved global brands, and spent enough time with the C-suite to know how to move work through complex organizations without losing the thread.
I hold a master's degree in management (Organizational Behavior) from Georgia State University and a bachelor's in journalism (Advertising and Public Relations) from the University of South Carolina. I've spoken at the In-House Agency Forum, written for the Cella Industry Report, and been quoted in The Wall Street Journal on the rise of in-house agencies.
I'm based in Atlanta and work with organizations nationally.
If you've read this far, we should probably talk.
SPEAKING

Podcast Guest
August 2018

Keynote Speaker
November 2019
Panelist
October 2020
“The Secrets behind Successful In-House Agencies: how to decide, plan, launch and thrive“
Henry Stewart Events
course taught by author
David Wethey of ICP
